Social media strategy

Our social strategies are tailored to each organisation and their goals, but typically include:

• Aligning your social media strategy with your business objectives
• Developing social messaging and content themes to ensure your content marketing strategy reinforces a consistent brand story and connects with your audience 
• Defining your social media platform strategy, including the role of each channel, which platforms to prioritise and where to focus most effort
• Determining your posting plan and content themes by social platform
• Providing channel best practice and community management guidelines
• Creating your content promotion strategy, including hashtag best practice, social media advertising and influencer marketing recommendations